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A busy Thursday in Tampa
By Joe Theismann


TAMPA, Fla. -- Even though I played in two Super Bowls, Thursday was the busiest day I have ever experienced at Super Bowl. Historically, it's the day of the week when most of the NFL's former and current players arrive and things really start to heat up. It's now beginning to feel like a Super Bowl will be played on Sunday.

Shannon Sharpe
Shannon Sharpe helped Charles Schwab score big with his commercial with Jason Sehorn.
I did more than 30 interviews today, talking about the Super Bowl and promoting a contest for Just For Men, the hair-coloring company. The contest is called the Most Colorful Commentator Sweepstakes, in which Keith Hernandez, Bill Clement, Walt Frazier and Quinn Buckner are taking part. People can log onto justformen.com and vote for one of them. With each vote, Just For Men will donate $5 to St. Jude's Research Hospital.

I got up at 5:30 a.m. and was out the door by 6 a.m. to do my first radio interview. I did interviews Thursday from my hotel room, from the media hotel lobby and from the Tampa Convention Center across the street. I barely even dented radio row, probably doing only 10 interviews over there. I spoke to radio stations in St. Louis, Chicago, Atlanta, San Diego, Tampa and a few syndicated radio stations.

The hottest topic was Ray Lewis. I found that interesting because, looking at the Ravens and the Giants, you can't really name a star. People know more about Lewis from the murder case than they do of him as a football player.

Past Super Bowls have had players like John Elway, Troy Aikman, Emmitt Smith, Dan Marino and Joe Montana -- all household names to football fans. Other than in Baltimore or New York, no one has nationwide recognition as a football star. It's funny when you think of the Charles Schwab commercial with Shannon Sharpe and Jason Sehorn. Who knew they would meet in the Super Bowl? The ad agency for that commercial must feel like it scored a touchdown. Plus, those are two of the most recognizable names in Sunday's matchup.

Getting Thursday's press conferences out of the way was significant for the players. Now, they can get down to the business of the Super Bowl and playing the game. No matter what the players do now, they won't be held accountable. They can relax, enjoy themselves and continue to prepare without media interference.

In 1984, I chose not to talk to the media all season because I was going through some personal issues. I didn't want to have to deal with those questions everyday. I only spoke to the media after games. And compared to my other years in football, the 1984 season was a dream. I didn't have to worry about staying for a press conference, doing interviews or having somebody drag me places. A player doesn't understand how much media pressure there is until it is no longer there. Then, there is a sense of relief. Not a Giant concern I may have practiced with the Ravens on Wednesday and addressed them afterward, but I don't expect the Giants to have any ill feelings about it or even care.

If it takes a Joe Theismann speech to motivate any team to win a Super Bowl, then God knows how it got to the Super Bowl in the first place. I have friendships with the Giants; both teams recognize I have a job to do -- and so do they. I picked the Ravens at the beginning of the year and believed in them when no one else did. If I felt differently and thought the Giants were going to win, I would say so. But I think the Ravens have a little edge with their defense.

The Ravens are a more hardened team than the Giants. The Giants played the Vikings' defense, which didn't present much of a challenge. The Giants have my respect and could do the same thing to the Ravens' defense. The close spread indicates the game could go either way.

When I saw the Giants at Media Day on Tuesday, they never said anything to me about my predictions. We did three Giants games this season on ESPN, and I've watched them grow through the year.

When I saw the Giants at Media Day on Tuesday, they never said anything to me about my predictions. We did three Giants games this season on ESPN, and I've watched them grow through the year.

New York coach Jim Fassel and I have spoken quite a few times this season. During Media Day, he asked me to join him for dinner Thursday night. I call Fassel my "little brother." When he and I were in Lake Tahoe two years ago playing in a celebrity golf tournament, people confused us. They were calling him "Joe," and we laughed about it. He introduced himself as Joe Theismann, and I was Jim Fassel. I started kidding him about being my little brother because he's younger than I am. I said, "I never had a brother, but if I had one, I'd love one like you."

I can take the stance I did for the Ravens and maintain the friendship because Fassel and Brian Billick know I would never do anything to betray the trust they have put in me. That's what friends are all about -- trust. I can go watch a practice and candidly sit down and ask coaches questions about the innermost secrets of the game plan. I have spent 15 years gaining the trust of the men I work with.

No matter what happens Sunday, no predictions or analysis can diminish what the Giants have accomplished and the coaching job Fassel has done this season.

Former NFL quarterback Joe Theismann works as a game analyst for ESPN's Sunday Night Football. He will give his thoughts each day from Tampa in the Super Bowl version of his "Cup o' Joe" feature.


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